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News Coverage

ESPN
Twitter enters recruiting fold
May 15, 2009
Ryan Corazza

Union
SportsMedia Challenge and SportsCenter Blog Buzz
Joe
May 5, 2009

USA Today
And now, a tweet from our sponsors
Michael McCarthy
April 29, 2009

FanHouse
Kathleen Hessert Talks SportsCenter Blog Buzz, Athlete Tweets
Will Brinson
April 23, 2009

Sports Marketing 2.0
ESPN launches "Blog Buzz"
Pat Coyle
April 21, 2009

Koo's Corner
ESPN Whiffs on Blog Buzz Feature Before Making Amends
mvbuckeye01
April 19, 2009

Deadspin
ESPN Is Coming To You Live From Your Parents' Basement
DAULERIO
April 17, 2009

Awful Announcing
ESPN Surprisingly Takes "Blog Buzz" Criticism Well
Awful Announcing
April 17, 2009

The Big Lead
Morning Sportscenter, Now Featuring Blogs Chatter
April 17, 2009

Sports Agent Blog
Should You Hire A Social Media Consultant?
Darren Heitner
April 15, 2009

Sports Agent Blog
Shaq Tweets New Endorsement Deal
Ross Sacks
April 9, 2009

Athlete Interactive
For Athletes, Unless You’re Shaq (and Even Then), Twitter Isn’t Enough
David Neiman
April 3, 2009

Sports PR Blog
A look at the brain behind Sports Media Challenge
Christy Hammond
April 3, 2009

Bright Side of the Sun
The woman who taught Shaq how to Tweet
Phoenix Stan
March 27, 2009

Philly Burbs
The woman who taught Shaq how to Tweet
Chris Illuminati
March 27, 2009

Read Write Web
The Inner Circles of 10 Geek Heroes on Twitter
Marshall Kirkpatrick
March 20, 2009

Forbes
Why Celebrities Twitter
Andy Greenberg
March 3, 2009
The Business of Sports
Winning Fans With Social Media
Russell Scibetti
February 23, 2009

Sports Business Journal
Octagon + Twitter = Twackle
Eric Fisher
February 23, 2009

Chicago Sun Times
@jock_twitter
Carol Slezak
February 22, 2009

Fanhouse
Fans Use Twitter to Rendevous With Shaquille O'Neal at Phoenix Restaurant
Will Brinson
February 21, 2009

Sports Business Journal
These blogs have racing in their blood
February 9, 2009

Recession-Proofing Life
Twintors: A Do-It-Yourself Twitter Mentoring Program
January 23, 2009

The New York Times
All a-Twitter About Stars Who Tweet
January 4, 2009

Sports Business Daily
A Look Back At '08 In The Blogosphere
December 19, 2008



SportsDay: Blogging it out
Bob Wolfley
July 3, 2007






Companies Not Chasing Bonds's Home Run Chase
By Richard Sandomir
June 26, 2007






Earnhardt Moves, And Chatter Follows
By Liz Clarke
June 14, 2007






Greg Oden, face of a franchise
By Mark Alesia
June 10, 2007






NASCAR's New Marketing Strategy Is the Latest Buzz
By Liz Clarke
May 26, 2007






Sports Blogs on Saban
By Steve Wiseman
January 14, 2007






No one does it better than Beckham
January 14, 2007






Beckham the new $250 million man? There's no guarantee
January 12, 2007



the biz of knowledge


Sports Media Challenge's Buzz Manager Provides Fan-Generated Media Results in Real Time on Nick Saban's Move to Alabama
January 7, 2007






Husker Bloggers Dominate
By Bugeater
December 18, 2006






It's A Blog World After All
By Steve Wiseman
December 17, 2006






WOMMA Verbal Nuggets - Day 2
By Spike
December 13, 2006






WOMMA/Summit - Lessons from Passionate Fans
By Josh Hallett
December 13, 2006






Haynesworth Tackles Rehab of Reputation
By Jim Wyatt
October 6, 2006






Software will Help NCAA Football take pulse of Internet fans
By Erik Spanberg
September 4, 2006






But can you rip down virtual goalposts?
By Steve Wiseman
September 3, 2006






Firm capitalizes on college football buzz
By Chantal Outon
September 1, 2006






Charlotte sports consultant inks deal with college football group
By Erik Spanberg
August 28, 2006






Buzz Manager - Market Analysis
By Andy Brudtkuhl
August 17, 2006






UNM Athletics: Lobos Aim to Boost PR Image
By Jeremy Fowler
August 12, 2006






Landis' Defense Seen as "Lost Cause"
By Jeff Eisenberg
August 9, 2006






Media Training Aims at Producing Scandal-Free Athletes
By Lauren Reynolds
August 7, 2006






This Divorce Makes Even Football Look Gentle
By Brad Parks
July 16, 2006






Forward Thinkers, Thought Influencers and Peer Leaders
By Nick Infante
June 1, 2006






Making headlines not quite as easy as it looks
By Erin Crocker
May 24, 2006






Zero tolerance called way to stem trouble as Duke scandal simmers
By Eric Frazier and David Perlmutt
April 22, 2006






Demand for Duke lacrosse gear soars
By Darren Rovell
April 19, 2006






Internet buzz shows people taking sides in Duke case
By Erik Brady
April 12, 2006






LONGHORNS keep 'em hooked
By Allison Enright
March 1, 2006






UT football to allow insider video series
By Elliott Ash
August 4, 2005






Horns out to hook fans on screen pass
August 3, 2005
(Free subscription required)






August 3, 2005

Univ. of Texas football coach Mack Brown will host a 10:00am CT conference call to discuss the official “University of Texas Vmag,” an Internet video magazine produced by Newgame Communications that offers fans behind-the-scenes access to the football team. Newgame Communications CEO Kathleen Hessert will also participate.





Video magazine will offer glances inside Longhorns
By Cedric Golden
August 3, 2005
(Free Online Subscription Required)






Longhorns, The Season
By Darren Rovell
August 2, 2005
(Subscription Required)






UT football to create behind-the-scenes video mag
August 2, 2005





NACDA Partners with Sports Media Challenge on eMonitor Application
June 15, 2005



Oprah helping sell the Sting
May 23, 2005


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