"The Coach's Communication Playbook offers valuable insights that
every coach needs in dealing with teams, employers, the media, and
the public. It's a 'must read' for any head coach and his staff."
—Grant Teaff, Executive Director, American Football Coaches Association
"Communication is a key to building successful teams. Kathleen Hessert's
insights into how to improve communication in all aspects of coaching
will prove to be very helpful to coaches."
—Mike Krzyzewski, Head Basketball Coach, Duke University
"Kathleen Hessert has the remarkable ability to get and keep the attention
of both young athletes and their coaches. She's proven that she understands
exactly how to address our needs and concerns. Every coach – whether
at the high school, college, or professional level – can learn from
The Coach's Communication Playbook."
—Mack Brown, Head Football Coach, University of Texas
"Whether I'm at home with my family or at practice, I strive to be
the best communicator I can. It helps me build relationships essential
for success. The Lady Vols have an outstanding record, and a good
portion of that can be attributed to effective communication. This
book is the tool that will help coaches who want to win – in any arena."
—Pat Summitt, Women's Basketball Coach, University of Tennessee,
6-time National Champions
"An excellent book! I coached at the college level for 31 years, and
wish I had this book available as a resource when I first started.
It would've saved me a lot of embarrassment."
George Raveling, Fox TV Basketball Analyst
"I've been in hundreds of locker rooms and press conferences, helping
coaches and teams win. Every coach I know can benefit from Kathleen
Hessert's book. Remember what you tell you players: "be prepared,
practice, perform." This Playbook is your tool to help you practice
what you preach."
—Ray Pelletier, America's Attitude Coach; sports performance expert;
author of the best seller Permission to Win; CSP, CPAE.
"I believe that The Coach's Communication Playbook is a must in the
90's for coaches at every level."
—Tim Floyd, Chicago Bulls
"Great idea! The format is easy to use and easy to understand. With
the ever-increasing demands on a coach to be an outstanding communicator,
this will be a valuable tool."
—Dom Capers, Coach, Carolina Panthers
"This is a brilliant book, authored by someone who has no peer in
her profession when it comes to doing what she does best: teaching
the art of communication to athletes, coaches, and sports administrators.
The Coach's Communication Playbook will be one of the most popular
books ever done in collegiate and high school athletics."
—Mel Pulliam, Director of Marketing and Development, AFCA
"Kathleen Hessert's strategies and techniques have been an exceptional
help to those of us here at the University of Tennessee. I recommend
her Coach's Communication Playbook wholeheartedly."
—Phillip Fulmer, Head Football Coach, University of Tennessee
"Extremely useful. It will encourage folks to think before they act
or speak. Being prepared can save the public image of one's team.
—Judy Rose, Athletic Director, UNC - Charlotte
"If a coach can't communicate, he can't teach, and teaching is the
most important part of coaching young athletes. This book is a terrific
teaching tool."
—Gary Becker, Varsity Baseball Coach, East Syracuse Manila High
School
"The Playbook looks like a winner to me."
—John D. Swofford, Commissioner, Atlantic Coast Conference; former
Athletic Director, University of North Carolina
"A book on communications skills is long overdue for our coaches and
athletic administrators. Thank goodness you've stepped up to the plate
and provided a Playbook (how appropriately named) with the tools for
our coaches to become successful."
—Vicki Hamilton, Director of Athletics, Charlotte-Mecklenburg
Schools
"As soon as I looked at the title of the Coach's Communication Playbook,
I liked the concept. Once I read it, I was pleased to learn that it
is informative, practical and updated for the 90's. I recommend it
for anyone who wants to make the job of coaching a little easier."
—Gene Keady, Head Basketball Coach, Purdue University
"This book is a very realistic and helpful approach for coaches and
players working with the media and the public"
—Jerry Green, Basketball Coach, University of Tennessee
"The Coach's Communication Playbook is simple and easy to follow –
with techniques that are easy to apply. It can give a coach the polished
edge necessary for those interpersonal relationships that ensure program
growth. This is the perfect tool to bring a coach, and their program,
to the next level."
—John Simar, Athletic Director, Charlotte Country Day School
"The Coach's Communication Playbook is a very practical manual that
I found to be extremely insightful. It will help you run your team
or organization more efficiently and effectively. I've used it myself,
and will use it again and again."
—Jim Caldwell, Head Football Coach, Wake Forest University
"No one addresses how athletes can best communicate to the media and
the public better than Kathleen Hessert in The Coach's Communication
Playbook. This essential aid replaces "gut feelings" with a successful
action plan."
—Jim Tunney, Ed.D., Certified Speaking Professional, former NFL
Referee
"For coaches who want to compete and win at the highest level, proper
planning and great organization are vital. However, a coach's greatest
tool is the ability to communicate effectively in today's society
– particularly, with today's athlete. In this regard, Kathleen Hessert's
Coach's Communication Playbook covers every aspect. It's a must read
for every coach!"
—David Odom, Head Basketball Coach, Wake Forest University
"At a time when all sports, including the non-traditional ones like
lacrosse, are receiving more attention, we need both preparation and
foresight to keep it all in perspective. The Coach's Communication
Playbook guides you through every facet of communication – and its
easy tips are practical enough to fit into a busy coach's schedule."
—Brad Touma, Varsity Lacrosse Coach, Charlotte Country Day School
"As coaches, we all know that some days can be so difficult, tying
your shoes seems like a challenge. This book can make days like that
a little easier. It speaks to coaches at all levels of competition,
and provides them with the means to face the new communication challenges
they encounter every day.
"One of Kathleen Hessert's abilities is to take complex ideas and
simplify them so that anyone can understand and apply them. Hurdles
such as the media, the generation gap, and crisis management are easier
to jump with the aid of her expertise and experience -- and if you're
still having trouble with those laces, I'll bet she can help you with
that too."
—Charlie Spoonhour, Head Basketball Coach, St. Louis University
"Communication is a vital ingredient in all aspects of life. The Coach's
Communication Playbook is a tremendous tool to help coaches focus
and improve on this aspect of their job. It's very practical and helpful
in our everyday life -- on and off the court. I'm going to use it
as required reading for all of our coaches."
—Joan Cronan, Women's Athletic Director, University of Tennessee
